# Venus Index

## Support Center

### What are the VI Metrics and How Do I Take My Measurements?

Last Updated: Jan 12, 2017 09:04PM UTC

The ideal Venus Index Metrics are based on the concept of the Golden Ratio. This is also called the Golden Proportion or the Divine Proportion.

The Golden Ratio is an irrational mathematical constant called “PHI” which is the ratio of 1:1.618.

It is represented as this symbol: Φ

So what is the significance of this proportion?

This ratio happens to be at the root of how your body is designed and proportioned, and it’s also what all people seem to find pleasing to look at. This proportion occurs throughout nature and it’s a guide for the proportions of the human body.

Famous sculptors and artists like Michelangelo and Leonardo da Vinci used the Golden Ratio to model the proportions of their statues and the people and structures in their paintings.

Plastic surgeons use the Golden Ratio to reconstruct and remodel faces on patients who have been in accidents and need reconstructive surgery.

Magazine artists use the Golden Ratio as a guide to “touch up” their cover models. This is part of the reason why ‘model thin’ isn’t the answer – artists just move them towards their Venus Index through the magic of Photoshop.

The point is that there are many aspects of your body that are naturally meant to comply with the Golden Proportion and as it turns out there is scientific research to support the theory that most people find this ratio very pleasing to look at.

We’ve taken the concept of the golden ratio one step further and applied it to THREE ratios on your body that together make up your Venus Index. These three measurements are based around the “inflection points” that attract the human eye to your figure.

The three inflection points are as follows:

1. SHOULDER circumference

2. WAIST circumference

3. HIP circumference

The human eye will track these three points as a curve (think of the classic hourglass shape) which will form the shape and visual image of your body, and you’ll notice that these points are circumferences so you can see them from all angles (side, front or back view). These CIRCUMFERENCE measurements are what we use to track progress towards reaching the ideal Venus Metrics.

How to Take Your Measurements:

Take your measurements first thing in the morning before you eat or drink. This helps to ensure that your measurement is not skewed by bloating from water or food in your system. There is, of course, going to be some fluctuation in your waist measurement due to your monthly cycle so be sure to take measurements at different points in your cycle for a working average. Also, on any given day your waist measurement can easily fluctuate up to and over an inch simply due to your hydration status, and how much food and drink you have consumed. Take each measurement as a circumference with a tape measure. A tailor's tape measure will do but you will likely need to get a friend to help you if this is what you will be using. A “myotape” is a device designed to take these types of body measurements and it locks in place to allow you to use it hands-free without anyone helping.

Measurement Posture:

In order to keep accurate and comparable measurements you must be in the same posture each time you take them. For this reason we suggest standing with your heels, butt, shoulder and head touching a wall.

Waist Measurement:

Take the waist measurement at the most narrow point just below your ribs. When you take the measurement, don’t suck your stomach in but don’t push it out either, just stand in the posture we describe above.

Shoulder Measurement:

Take the shoulder measurement at the widest part of your shoulder and around the outside of your body with your arms hanging naturally at your sides. There is no need to flex your muscles while you take this measurement. Just stand in the normal upright posture you used for taking your waist measurement.

Hip Measurement:

Take the hip measurement at the widest point and where your butt sticks out the most. You should be standing in a normal stance your feet just less than shoulder width apart.

For a video tutorial on how to take your measurements click HERE.

*Note: Please be patient with the link above; it takes a few seconds to load. :)

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